Pricing
Every plan checks how ChatGPT, Claude, Perplexity, and Gemini answer the questions your customers ask, and generates the fixes. Plans differ in how many AI assistants we check, how many brands and questions you track, and how much content work is included.
Prices are in US dollars. Pay monthly, or yearly for the price of 10 months (2 months free). Cancel at any time.
Free
See where you stand before paying anything.
Free, no card needed
- ChatGPT only
- 1 brand
- 3 questions per brand
- 3 competitors per brand
- 1 check per month, run manually
- Technical fixes and schema
Starter
For one brand, tracked properly.
or $290/year with yearly billing
$24.17/month, billed yearly — 2 months free
- Any 2 of the 4 AI assistants, your choice
- 1 brand
- 25 questions per brand
- 5 competitors per brand
- 1 automatic check per month
- Technical fixes and schema
Growth
Every engine, and the content work to move them.
or $990/year with yearly billing
$82.50/month, billed yearly — 2 months free
- All 4 AI assistants
- 1 brand
- 100 questions per brand
- 10 competitors per brand
- 1 automatic check per month
- Technical fixes, schema, and content rewrites
Agency
Ten brands, white-labeled.
or $3990/year with yearly billing
$332.50/month, billed yearly — 2 months free
- Any 3 of the 4 AI assistants, your choice
- 10 brands
- 50 questions per brand
- 20 competitors per brand
- 1 automatic check per month
- Technical fixes, schema, and content rewrites
Ten slots at half price for a year
We are early, and we would rather have ten customers who tell us what to fix than a hundred who quietly leave. The first ten founding customers get Starter or Growth at 50% off for 12 months, on monthly billing.
In return we ask for three things:
- An honest review on G2 after your second monthly check.
- Permission to name you as a customer.
- One 20-minute call to tell us what to fix.
Use code FOUNDING50 at checkout. The discount applies to your first payment and the next eleven; after that the plan renews at its regular price, and you can cancel at any time before then. When the ten slots are gone, the code stops working and this section comes down.
Add-ons
If a plan fits except for one thing, add just that thing. Add-ons are billed monthly alongside your plan and can be removed at any time. Contact us to add one.
Starter
One more AI assistant, on top of the ones your plan includes.
$19/month
Growth
50 more questions per brand, checked on every AI assistant you have.
$49/month
Grok (xAI) — per brand
$49/month
Adds Grok to one brand, on any paid plan. It is by far the most expensive assistant to query, so it is priced per brand and measured on up to 25 of that brand’s questions each month rather than all of them.
Need more than Agency?
More brands, more questions, or a contract and invoicing arrangement — tell us what you need and we will price it.
Contact usQuestions people ask
- What counts as a check?
- One run of all your questions across all the AI assistants your plan includes. Every plan includes one check per brand per calendar month, shared between the automatic run and any you trigger yourself.
- Why only one check a month?
- Every check queries real AI assistants, which costs us real money per question. We would rather cap it clearly than throttle you quietly.
- Can I change plan later?
- Yes, up or down, at any time from your account. Upgrades are prorated against what you have already paid.
- Can I pay yearly?
- Yes. Every paid plan can be billed once a year at the price of 10 months, so 2 months are free. Pick yearly when you subscribe, or switch an existing plan from your Subscriptions page. Add-ons are billed monthly and are not available on yearly plans yet, and the founding-customer code applies to monthly plans only, so the two discounts never stack.
- Is the founding-customer price a permanent price?
- No. It is the regular price at 50% off for twelve monthly payments, limited to ten customers, and the regular prices on this page are what everyone else pays. We do not show struck-through prices that nobody was ever charged.
- Do you offer refunds?
- Yes — a full refund of your most recent payment within 14 days, for any reason. Cancel any time and keep access to the end of the period you paid for. See our refund policy.